Where Story, Strategy, and Intelligent Systems Reshape How Companies Grow
At Hudson & Co., we design the communication architecture that scaling companies need to lead with clarity.
Our work sits at the intersection of:
- Narrative psychology
- Leadership communication
- The neuroscience of story
- Organizational alignment
- AI-enabled strategic support
It’s about coherence.
When teams share the same story, momentum accelerates.
Clarity Is the Most Underestimated Form of Leadership
- Teams interpret vision differently.
- Leaders become bottlenecks.
- Execution slows.
- Brand trust erodes.
- AI becomes chaotic instead of clarifying.
We exist to change that.
Hudson & Co. builds the message frameworks, communication systems, and intelligent infrastructure that help organizations lead with precision, alignment, and resonance.
Everything we do is rooted in a simple truth:
People don’t act on information. They act on coherence.
Why We’re Different:
We Don’t Fix Tactics. We Rebuild the Infrastructure Beneath Them.
Our trademarked narrative psychology framework reveals the communication patterns, identity gaps, and leadership narratives that drive or derail — performance.
This is the operating system we build: message architecture, cross-functional alignment, leadership voice codex, intelligent workflows, and AI-ready systems.
We design and train bespoke AI models built on your voice, your strategy, and your communication systems — ensuring your team has clarity on demand.
Our methodology combines:
This isn’t marketing.
It’s not branding.
It’s organizational transformation through communication.
Origin Stories™ — Your Narrative Architecture
The Communication Engine™ — Customized To YOur Business
Custom-Trained AI — Intelligent Support at Scale
Amy Schutte
Meet Our Founder & Principal Communication Architect
Fractional CCO • Strategic Advisor • Narrative Architect
Amy helps founders and executive teams build the clarity, alignment, and communication systems they need to scale with confidence, coherence, and calm power.
Her work sits at the intersection of narrative psychology, leadership voice development, and organizational communication.
Using her proprietary Origin Stories™ methodology, she reveals the deep patterns, beliefs, and language that shape how companies make decisions, collaborate, and grow — then transforms those insights into strategic communication infrastructure that accelerates execution.
Amy has guided leaders across industries — renewable energy, environmental science, geolocation, law, financial services, agriculture, and consumer products — helping companies move from fractured communication to organizational coherence.
Today, she serves as a Fractional Chief Communication Officer and strategic advisor to scaling companies ready to operationalize clarity and eliminate Narrative Debt™ for good.
“I think you shouldn’t throw money away on marketing. I think you should get a really great investment. Hire Amy."
- Donald Miller
Leaders across industries trust Hudson & Co. to help them clarify their message, align their teams, and scale with communication systems that protect and amplify their vision.
Our EcoSystem
We operate as a boutique consultancy supported by a curated network of senior specialists in:
Organizational psychology
AI engineering
Research & analysis
Communication strategy
Brand architecture
Business operations
PR & executive visibility
Teams are assembled specifically for each client engagement to ensure depth, precision, and expertise.
Who We Serve
We partner with founders and executive teams leading $5M–$50M companies navigating complexity, cross-functional misalignment, or accelerated growth.
Industries include:
- Renewable Energy
- Environmental Science & Geolocation
- Legal & Professional Services
- Financial Advisors & Wealth
- Agriculture & AgTech
- Consumer Products
- Growth-Stage Startups
Our work isn’t industry-specific.
It’s complexity-specific.
